1. I had no idea a clear lipstick could become MY perfect shade
The tube is completely transparent when you open it. I thought it was a joke. Then I applied it and watched it transform into a soft, natural pink that seemed to have been made for me. Because it was. It reads the pH of your lips. Every woman gets a different color.
2. Nobody told me my lips would be softer by the end of the day
I have very dry lips. Always have. After 50, it became worse. Every lipstick I tried made it worse—chapped by noon, peeling by dinner. This one has Hyaluronic Acid built-in. My lips were softer at 6 pm than when I first put it on. I cried a little.
3. Nobody had warned me about the compliments
My husband stopped mid-sentence to tell me my lips looked amazing. He hadn't said a thing about my lips in 30 years. Then strangers started asking me what I was wearing. My stepdaughter (who never compliments anything) asked for the link.
4. Who knew I could stop reapplying 5 times a day?
I used to carry lipstick in my purse, my car, my bathroom drawer. I would check the mirror after every sip of coffee. With this one, I apply it in the morning and don't think about it again until bedtime. Coffee, lunch, dinner—still there. I don't even carry it with me anymore.
5. Why did nobody tell me I could get a Buy One Get One FREE?
I used to carry lipstick in my purse, my car, my bathroom drawer. I would check the mirror after every sip of coffee. With this one, I apply it in the morning and don't think about it again until bedtime. Coffee, lunch, dinner—still there. I don't even carry it with me anymore.